The Future of In-store Experiences
Bytes of IMPACT: While all stores are currently closed this is a good time to rethink and redesign your in-store experience in a more omnichannel perspective.
10 March at 09.00
When the consumers exits the corona crisis, they will be digitally mature, which creates a need for highlighting the advantages of the physical stores. But rethink your in-store experience and nail the best of both worlds.
In 45 minutes, two of our in-store experts will guide you through the most important factors when designing your in-store experience in a more omnichannel perspective.
Karoline Lotz Jonasson, E-business Consultant and Line Christensen, User Experience Designer will dig into:
- The latest and future trends within in-store experiences from some of the world’s largest brands.
- Valuable insights about commercial and customer experience benefits from rethinking your in-store experience.
- Concrete guidelines for where to start innovating the brick n’ mortar part of your business.
Please note: Other agencies are unfortunately not authorised to participate and will be signed of automatically.
Karoline Lotz Jonassen is an E-Business Consultant at IMPACT and helps our clients develop their e-commerce strategy, digital concepts, and roadmaps to optimise their returns on digital investments. As part of the Omnichannel Index 2020, Karoline went to London to gain insights and inspiration on how retailers are meeting customers’ needs in Europe’s biggest shopping mecca.
As a User Experience Designer at IMPACT Line Christensen helps our clients understand the full customer journey and design the future experience to be more seamless and enjoyable for the customer which in turn creates value and profit for our clients. Line is especially interested in how to create digital concepts and services which ties customer journeys better together across touchpoints in an omnichannel strategy.