Bytes of IMPACT • The power of Digital retail and Unified Commerce

Learn from international brands behind the scenes

Only few retailers have adapted to the standards of a unified commerce retailer. And the customers are increasingly expecting unified commerce buying experiences. There is no doubt. If you want to stay in business in post COVID market, you need change the way you serve your customers

89% of businesses may soon expect to compete mainly on customer experience(Gartner).
81% of retailers will deploy unified commerce platforms by 2020 (BCG)

But what does unified commerce really mean? This is what we will explore.
We will present you with unique insights into the future of commerce – with best in class cases from Ganni, Decathlon, Crocs and more:

The need for change in retail to meet customer expectations
How to integrate Digital POS into your stores
How to increase efficiency and deliver from all locations with OMS
How to unify customer data and deliver personalised experiences
Gains for customer and employees and impact on revenues

This Bytes of IMPACT webinar will be held in English and is in collaboration with Salesforce.

Speaker

Michael Wiatr, Director, Business Consulting

Michael has 10 years’ experience working with digital business development – both as an entrepreneur, a consultant and as an active angel investor. He has e.g. co-founded and sold the digital marketing agency QuantAds, has been the CEO of a A.P. Moller – Maersk Digital Venture and has advised Bestseller on their pan-European digital sales and marketing strategy. Michael started his career working four years for The Boston Consulting Group as a strategy consultant and holds a M. Sc. In Applied Economics and Finance.

Mukul Vaghela, Manager, Commerce Cloud

Mukul has over 11 years’ experience working with varied software development and worked across leading European companies. He has been the Global Principal Architect for LÓreal group at Paris HQ and architected the LÓreal group’s Multi-brand Multi-continent ecommerce architecture strategy. He has been Omnichannel Architect for Suitsupply at Amsterdam HQ and setup the in-house digital team and led the global architecture. Mukul started his career working with TCS, then moved to ecommerce in the early days and holds a B. Tech. in Computer Science.