What is the state of Norwegian omnichannel?

The 70 biggest omnichannel companies in Norway against biggest Swedish and Danish companies.
Get all the insights in this special online event.

11 February at 09.00

Amazon is here, but are Norwegian companies ready to compete? How do they perform in terms of providing a great omnichannel customer experience? We have the answers. Get it all in this online event featuring Eirik Melle from Danske Bank.

Based on the biggest omnichannel survey in Scandinavia with 253 companies from 10 industries investigated across 51 online and in-store touchpoints, we will dive into the characteristics of the winners and laggards in Norway and Scandinavia.

What does it take to become a leading omnichannel player?

programme for the event
  • Financial insights and retail forecasts by Eirik Melle from Danske Bank
  • Revealing the biggest gaps between customers’ expectations and Norwegian companies’ services
  • Improvements and initiatives that drive growth
  • 2 cases: How CDP and personalisation lift revenue in omnichannel companies
  • The importance of Data Transparency in successful Omnichannel. See how Rituals does it
  • Case story from one of Norways biggest retailers (TBD)

Please note: Other agencies are unfortunately not authorised to participate and will be signed of automatically.


Kasper Holst, IMPACT CEO, Omnichannel event
Kasper Holst, CEO, IMPACT

Kasper Holst is CEO of IMPACT and an expert in go2market, commerce and digital strategy. For more than 20 years, he has helped retailers, brands and B2B companies create growth – among others Sennheiser, HAY, Bestseller, Imerco. Kasper’s affinity for omnichannel strategy, passion for creating the best possible buying experiences, and up-to-date knowledge in local and international B2C/B2B makes him a clear choice when searching for sources of insight in growth and digital.

Eirik Melle, Danske Bank
Eirik Melle, Senior Analyst - Industry Insight, Danske Bank

With 7+ years of experience from Danske Bank, Eirik Melle is an expert when it comes to providing financial industry insights. He is an experienced equity analyst with a demonstrated history of working in the financial services industry. Eirik knows what it means to compare financial insights to pure omnichannel performance and is an expert of applying that to the Norwegian market.

The event is presented in collaboration with